The Humans in the Loop
The Humans in the Loop Podcast
What To Post On LinkedIn To Get Leads
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What To Post On LinkedIn To Get Leads

Not Likes

What to post on LinkedIn depends entirely on what you want back. If you want likes, post one thing. If you want leads, post something completely different. My most viral posts got tens of thousands of views and zero leads, so this video is about the second kind.

I know how to go viral on LinkedIn. The trick is to post about politics. It works every time, and it has never once brought me a lead, because the people arguing in my comments were never going to buy from me.

So this podcast is about what to post when the goal is leads, not likes. Post for the room, not the crowd. Post the things only you could have written: your opinions, your data, your stories. Pick one subject and stay there until you're known for it. Welcome the people who disagree with you, because the argument is the point. And comment as much as you post.

It ends with one simple test you can run before anything goes up.

Links mentioned in this podcast:

LinkedIn lead generation mini course - https://www.theaiedit.ai/offers/xz3zsRXe/checkout

LinkedIn lead generation service - https://www.theaiedit.ai/lead-generation-consultant/linkedin

LinkedIn is the best and worst place on the internet right now - https://www.thehumansintheloop.ai/p/linkedin-is-the-best-and-worst-place

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